Written by Amanda David
Not making it to the flower show this year? No worries – Cadogan and the Royal Horticultural Society (RHS) have brought the Chelsea Flower Show out into the local streets once more with Chelsea in Bloom, back for its 21st anniversary.
Chelsea in Bloom, the world-class floral art show and London’s largest free flower festival will return this spring with the theme ‘Out of This World’. The streets of Chelsea will be transformed with floral creations once again, adorning the frontages of more than 115 businesses, shops and restaurants, from Ralph Lauren and Hackett, to Brunello Cucinelli, RIXO and Temperley London.
Produced by Cadogan in collaboration with the Royal Horticultural Society (RHS), Chelsea in Bloom extends the Chelsea Flower Show out into the local neighbourhood. Large scale installations will spring up across the area inspired by the ‘Out of This World’ theme. You can find details of tours and a map of the businesses taking part on the website.
In its most sustainable year yet, floral foam has been banned from use within displays. This change not only supports the RHS in their efforts to promote responsible floristry, but promises visitors an exciting opportunity to discover true creativity in participants’ designs.
Gold, Silver, Bronze and Merit awards will be awarded to participants by RHS judges alongside Lifestyle judges, in addition to the top awards for ‘Best Floral Display’, ‘Highly Commended’ and the ‘Innovation Award’.